sponsorprint
Sponsorprint index · monthly report

Most active creator sponsors, September 2026

185 brands made 880 disclosed creator deals across 77 creators this month, down 86% on the month before. Counted from public #ad, #partner and "sponsored by" disclosures on YouTube and Instagram; the paid-partnership label without a hashtag is not visible, so treat these as floors.

Who's spending most

#BrandCategoryCreatorsDeals
1SamsungTech927
2NvidiaTech412
3dbrandTech39
4NikeFashion38
5StreamyardBusiness38
6OppoTech36
7Maono MicrophonesTech35
8UgreenTech34
9IncogniBusiness34
10Rocket MoneyFinance34
11LttstoreEntertainment26
12ASUSTech23
13Polymaker23
14ZocdocHealth23
15OneplusTech23

By vertical

The creator lane, and the brands booking it most this month.

Tech
621 deals
  1. 1Samsung5 creators
  2. 2Nvidia3 creators
  3. 3Oppo3 creators
  4. 4Lttstore2 creators
  5. 5ASUS2 creators
Business
65 deals
  1. 1Impact1 creator
  2. 2Lectric1 creator
Other
45 deals
  1. 1Disney+1 creator
  2. 2Chapter Original Video Source1 creator
  3. 3Chapter1 creator
  4. 4Unstopables1 creator
  5. 5UO Partner (?)1 creator
DIY
43 deals
  1. 1E3d-online1 creator
  2. 2Aliexpress1 creator
  3. 3Prusa3d1 creator
  4. 4LDO Motion1 creator
  5. 5Melgeek1 creator
Pets
18 deals
  1. 1dbrand1 creator
  2. 2Deltahub1 creator
  3. 3Prsm21 creator
  4. 4Threatlocker1 creator
  5. 5Ztw1 creator
Entertainment
17 deals
  1. 1Nike1 creator
  2. 2Adidas1 creator
  3. 3Samsung1 creator
  4. 4Streamyard1 creator
  5. 5Maono1 creator
Home
12 deals
  1. 1Samsung1 creator
  2. 2Zocdoc1 creator
  3. 3Rocket Money1 creator
  4. 4Welspun (?)1 creator
  5. 5Brooklyn Bedding1 creator
Parenting
10 deals
  1. 1Streamyard1 creator
  2. 2Razer1 creator
  3. 3Maono Microphones1 creator
  4. 4Swiffer1 creator
  5. 5Dollargeneral1 creator
Fitness
9 deals
  1. 1Thmatc1 creator
  2. 2Bupa1 creator
  3. 3Zalandode (?)1 creator
  4. 4Samsung1 creator
  5. 5Runna1 creator
Design
7 deals
  1. 1Incogni Arc Raiders1 creator
  2. 2Incogni1 creator
  3. 3Gamedeveloper1 creator
  4. 4ARC Raiders1 creator
  5. 5Pcgamesn1 creator
Books
6 deals
  1. 1Ugreen1 creator
  2. 2Eufy -------------------------------1 creator
  3. 3Anker1 creator
  4. 4MSI1 creator
  5. 5Nvidia1 creator
Dad
4 deals
  1. 1Brami1 creator
  2. 2Waterboy1 creator
  3. 3Darryring1 creator
  4. 4Jewelersmutual (?)1 creator
Gaming
4 deals
  1. 1Ray-Ban Meta1 creator
  2. 2Smart (?)1 creator
  3. 3Blacklyte1 creator
  4. 4Aura1 creator
Sports
4 deals
  1. 1Maono Microphones1 creator
  2. 2Streamyard1 creator
Auto
3 deals
  1. 1Apple1 creator
Beauty
3 deals
  1. 1Headandshoulders1 creator
  2. 2Samsung1 creator
  3. 3Valentinobeauty1 creator
Lifestyle
2 deals
  1. 1Fenty Beauty1 creator
  2. 2Dove1 creator
Health
2 deals
  1. 1Musclechef1 creator
  2. 2Runna1 creator
Food
1 deals
  1. 1Oldspice1 creator
Fashion
1 deals
  1. 1Dolcevita1 creator
Finance
1 deals
  1. 1Adobeacrobat1 creator
Photography
1 deals
  1. 1Amaran1 creator
Real Estate
1 deals
  1. 1Sioni Group1 creator

New this month

Brands with their first disclosed creator deal in the index. New budgets, new programs, worth a pitch.

Omnystudio · 425Impact · 64Samsung · 27Nvidia · 12dbrand · 9E3d-online · 9Aliexpress · 9Prusa3d · 9Nike · 8Engadget · 8Streamyard · 8Vip-scdkey · 7
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Method: disclosures detected in public captions and descriptions read through the official YouTube and Instagram APIs. Brand names as written by creators, deduplicated. Not a complete record of any brand's spending.